“La modernità può costruire altrimenti. Gae Aulenti e la Toscana” – Organisation, staging, curation and audience analysis through qualitative and quantitative methods

Year: 2025-2026

Typology: Final group project – Second Level Master “Museo Italia” – University of Florence

About: This work presents a post-occupancy analysis of an exhibition project, aimed at evaluating its curatorial, organizational, spatial, and economic dimensions through an integrated qualitative and quantitative approach.

Within the collective work, my contribution focused on the development of analytical frameworks, including SWOT analyses (initial and final), as well as the assessment of budgeting and fundraising strategies. I also designed and conducted surveys and interviews, and carried out analyses of audiences, visitor flows, communication (online and offline), partners and lenders, and the management and quality of the exhibition design, contributing to the final critical synthesis.